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AS PLC Section 1
- At the end of 2011 the announced its
best sales figures ever.
- BRIC- Brazil, Russia, India
and China
- Cars sold well in the BRIC
countries in this year
- The increase of sales was put down to the
continued growth in these developing
economies which have seen a strong rise
in employment.
- Cars are expensive and, because only a
limited number are produced, they are seen as
'special'.
- AS PLC cars are seen to be expensive and
exclusive and buying these is a way in which the
rich in the BRIC countries can 'show off' their
wealth.
- The sales and profits of AS PLC also rose in
the UK, but not by as much as in the BRIC
countries.
- The UK economy was
experiencing very slow growth in
2011.
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