49. For People to Pay Attention to Something, They Must First Perceive it

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Mind Map on 49. For People to Pay Attention to Something, They Must First Perceive it, created by Lorena Munoz on 09/03/2017.
Lorena Munoz
Mind Map by Lorena Munoz, updated more than 1 year ago
Lorena Munoz
Created by Lorena Munoz over 7 years ago
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Resource summary

49. For People to Pay Attention to Something, They Must First Perceive it
  1. signal detection theory
    1. stimulus present
      1. if detected it's consider a hit
        1. if not detected it's a miss
        2. stimulus not present
          1. if detected is a false alarm
            1. if not detected this is correct
            2. sensitivity and bias
              1. if you're expecting something you are more likely to have a false alarm
                1. if you're not expecting something you are more likely to miss
                  1. if the stimulus is large enough you are more likely to hit it
                2. senses
                  1. sight
                    1. if you are in total darkness you can see a candle 30 miles away
                    2. smell
                      1. you can smell a drop of perfume in 800 sq feet space
                      2. sound
                        1. in a quiet room you can hear a watch ticking 20 feet away
                        2. touch
                          1. you can feel a human hair on your skin
                          2. taste
                            1. you can taste a teaspoon of sugar in 2 gallons of water
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