cannot process everything in visual field - attentional
spotlight describes metaphorically how one part of field has
priority - little processing outside that area - zoom lens analogy
reversible figures e.g. Rubin's face/vases suggest
spotlight is on an object rather than an area
Driver & Bayliss found attention directed to
items grouped with common movement even if
they were not near each other
idea is important as it postulates we have some
control over what we process - attention is selective
attention involves higher cognitive processes
such as expectancy - attention can be switched
to where you expect something to appear
sometimes have little control e.g. perceptual
load is high - attentional tunnelling can occur
do not have complete control over where the spotlight is e.g. loud
noise or sudden movement distracts (stimulus-induced shift of
attention) - may also be affected my motivational factors e.g. hunger