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Contenido de la Unidad I

Description

Administración de la Mercadotecnia

Flowchart by Maritza Méndez, updated more than 1 year ago

	Created by Maritza Méndez over 5 years ago

Resource summary

Flowchart nodes

Administración de la Mercadotecnia

Definición y finalidades del proceso de Marketing y 4ps

El mercado y las necesidades de los clientes

Segmentación de mercados

Calidad, servicio y valor

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