Social influence AS

Description

Mind Map on Social influence AS, created by abbiebartram on 16/03/2016.
abbiebartram
Mind Map by abbiebartram, updated more than 1 year ago
abbiebartram
Created by abbiebartram over 8 years ago
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Resource summary

Social influence AS
  1. Types and explantions
    1. Internalisation
      1. Conforming to the group because you accept its norms - agreeing privately aswell as publicly
      2. Identification
        1. Conforming with the group because we value it - prepared to change views to be apart of it
        2. Compliance
          1. Superficial agreement with the group - going along with it publicly but holding a different view privately
          2. Informational social influence (ISI)
            1. Agreeing with the majority view/behaviour because we believe they know better or are more likely to be right
              1. https://www.youtube.com/watch?v=BgRoiTWkBHU
                1. Lucas et al - asked students to give mathematical problems that were easy or more difficult, there were greater conformity of incorrect answers to difficult questions than easier ones
                  1. The study shows that people conform in situations when they feels like they don't know the answer, which is the outcome predicted by ISI
                2. Normative social influence (NSI)
                  1. Agreeing with the majority because we want to be liked and/or do not want to be rejected
                    1. MchGee and Teevan - found that students in high need of affiliation were more likely to conform
                      1. Shows that NSI does not affect everyone's behaviour in the same way
                    2. https://www.youtube.com/watch?v=W8_POt2KlfQ
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