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8017055
37. Four Ways to be Creative
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Chapter 37 notes
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creative processes
processes
brain
deliberate
emotional
cognitive
spontaneous
creativity
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Lisbeth Ramirez
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Lisbeth Ramirez
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Chapter 37: Four Ways to be Creative
Deliberate and cognitive creativity
Deliberate and emotional creativity
Spontaneous and cognitive creativity
Spontaneous and emotional creativity
comes from sustained work in a discipline
function comes from the prefrontal cortex (PFC) in your brain, located behind your forehead
allows for focused attention
allows for you to make connections among bits of information you’ve stored in other parts of your brain
requires quiet time, time to ponder and emotionally reflect on something
requires a high degree of knowledge and lots of time
deliberate part comes from the prefrontal cortex (PFC) in brain, emotional part comes from both the amygdala and cingulate cortex
amygdala processes basic emotions: love, hate, fear, etc.
cingulate cortex processes complex emotions related to your interaction with others and the world
some time required for reaction/feedback
time required for reaction/feedback
requires time to stop and be away from the problem, insight for the design/solution will come eventually
function involves the basal ganglia of the brain, operating outside of conscious awareness
conscious brain stops working on design/problem and unconscious brain works on it in the background
some time and an existing body of knowledge required for reaction/feedback
no specific knowledge necessary, but skill is required
powerful experiences/moments, relative to epiphanies
function involves the amygdala alone
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