Rebranding places: KEY WORDS

Description

A series of key words directly taken from the 'Rebranding Places' section of the Edexcel AS Geography textbook.
Joanna Griffith
Flashcards by Joanna Griffith, updated more than 1 year ago
Joanna Griffith
Created by Joanna Griffith over 9 years ago
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Resource summary

Question Answer
Rebranding developing a place to reposition its image and change people's idea of it, helping to 'sell' the place to a target audience
Reimaging positively changing the standing and reputation of a place through specific improvements, eg. increasing cultural identity or sporting excellence
Regenerating positively transforming the economy of a place that has displayed symptoms of decline
Post-productionism changes in agricultural policy and practice shifting the emphasis away from maximum yields and towards a more sustainable agriculture
Stakeholders individuals, groups or organisations that have an interest in a particular project (can be financial or emotional)
Farm diversification setting up by farmers of new, sometimes non-agricultural enterprises to increase farm incomes. In the UK, an estimated 40% of farm income now comes from farm diversification
Quantitative data information that can be expressed or counted numerically. This type of data is often collected through observation, then processed and analysed
Qualitative data information that can be captured but is not in a numerical format
PLVI peak land value intersection is the point in the centre of a town/city where there are typically the highest land prices
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