Objective 7 Practice Test

Bill works for the Piggly Wiggly grocery distribution center. His role is to check all of the orders from manufacturers and store them in the correct location in the facility. This is an example of which logistical component of the supply chain?

Dunkin’ Donuts distributes its coffee through its retail stores, grocery stores, and now wholesale clubs. This is an example of which level of distribution intensity?

A major retailer receives all of its products for resale at one central location and uses its own fleet of trucks to deliver those products to regional distribution centers. The products are then delivered to retail outlets via local delivery agents. This is an example of which logistical component of the supply chain?

Old Navy allows customers to purchase the same product online or in its retail store. This is an example of which marketing channel structure?

A customer can go online and purchase a computer from Dell and have it shipped to his or her home within a few days. This is an example of which marketing channel structure?

John decided to purchase a bedroom set from Rooms To Go online. He visited the website, found the product he desired, and made the purchase using his credit card. This is an example of which logistical component of the supply chain?

Land Rover will only allow Land Rover dealerships to sell its new SUVs. This is an example of which level of distribution intensity?

Starbucks is interested in distributing a new coffee drink in the northeastern United States. This is an example of which factor affecting channel choice?

Progress Energy sells electricity to customers. When a customer turns on the lights in the house, the electricity flows from Progress Energy to the house via electrical wires and other technical components. This is an example of which logistical component of the supply chain?

Christian Louboutin offers shoes with a trademark red sole. The company only offers its products in a few Neiman Marcus and Nordstrom locations, as well as other exclusive boutiques. This is an example of which level of distribution intensity?

Motion Industries provides parts and safety equipment from suppliers to local manufacturers. This is an example of which marketing channel structure?

Sara Lee Corporation only orders the raw materials it needs for production over the next week, to ensure fresh, quality products. This is an example of which logistical component of the supply chain?

GE began developing and manufacturing a set of inexpensive lights to be used in most homes during the holidays in December. GE is warehousing the product in anticipation of consumer demand in November and December. In this scenario, channel members are affecting the distribution process by which action?

Sears carries cosmetics, clothing, and lawn and garden tools. Sears can be classified as which major type of retail operations?

Han-Dee Hugo’s carries soft drinks, water, candy, and automotive fuel. It can be classified as which major type of retail operations?

Olive Garden sells salads, pasta meals, and desserts. It can be classified as which major type of retail operations?

Albert’s Designer Stationery sells greeting cards, letterhead, and wedding invitations. It can be classified as which major type of retail operations?

Dunkin’ Donuts allows individuals to build and operate a Dunkin’ Donuts store for a fee. This can be classified as which major type of retail operation?

CVS focuses its product sales on prescription medicines, greetings cards, and cosmetics. CVS can be classified as which major type of retail operations?

Dippin’ Dots uses vending machines in malls, office buildings, and theme parks to sell its ice cream. Dippin’ Dots can be classified as which type of retail operation?

Costco sells groceries, mattresses, and computers. It can be classified as which major type of retail operations?