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Porter 5 Forces
- Bargaining Power
of Suppliers
- Number of Suppliers
- Size of Suppliers
- Uniqueness of Service
- Cost of change
- It is primarily related to the
power of suppliers have to
raise their prices
- Power will be higher
where there are few
suppliers
- Power will bw also higher where
there are significant switching costs
associated with moving to another
supplier
- Power will be higher
where there are few
suppliers
- Number of Suppliers
- Bargaining Power of
Buyers
- Number of Customers
- Size of Customers and
size of orders
- Differences between competitors
- Price Sensitivity
- Switching Costs
- It is related to Customer ability to force
prices down or get improved product
quality
- It also will be higher when customers
are few and concentrated and when
the offering is undifferentiated
- It also will be higher when customers
are few and concentrated and when
the offering is undifferentiated
- Number of Customers
- We are talking about Strategic analysis and the Model can be also used for the
Positioning Approach strategy. The Model is used in order to analyse the
ATTRACTIVENESS of the industry. So that we are in the Micro Enviroment of a chosen Market.
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