75. Smells Evoke Emotions And Memories

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Flashcards on 75. Smells Evoke Emotions And Memories, created by Edward Perez on 24/01/2019.
Edward Perez
Flashcards by Edward Perez, updated more than 1 year ago
Edward Perez
Created by Edward Perez almost 6 years ago
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When you smell something, sensory data goes here, which is also where emotional information is processed. Scriver, Mary Strachan. “Prairiemary.” WHY BLOOD QUANTUM IS NOT ABOUT BLOOD, 1 Jan. 1970, prairiemary.blogspot.com/2014/11/joseph-ledoux-and-amygdala.html.
People react emotionally to smells because The amygdala controls the way we react
Creating unique scents for particular brands invoking particular feelings and emotions. Scent Branding
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