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MML Case Study

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Strategic Management Mind Map on MML Case Study, created by rachael.potts on 09/05/2013.
rachael.potts
Mind Map by rachael.potts, updated more than 1 year ago
rachael.potts
Created by rachael.potts over 11 years ago
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Resource summary

MML Case Study
  1. PESTEL
    1. Political

      Attachments:

      1. Economical
        1. Socio-Cult
          1. Technological
            1. Environmental
              1. Legal
              2. Porter's 5 Forces
                1. Potential Entrants
                  1. Buyers
                    1. Suppliers
                      1. Substitutes
                      2. SWOT
                        1. Strengths
                          1. Weaknesses
                            1. Opportunities
                              1. Threats
                              2. Strategic Clock
                                1. Strategic Choices
                                  1. Basis of Competitive Advantage
                                    1. Price Competition
                                      1. Differentiation
                                        1. Game theory
                                        2. Strategic Direction
                                          1. Rationalisation
                                            1. Product development
                                              1. Market development
                                                1. Diversification
                                                2. Methods
                                                  1. Organic Development
                                                    1. Acquisitions & Mergers
                                                      1. Alliances
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