8024599
Description
Mind Map by Lisbeth Ramirez, updated more than 1 year ago
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Created by Lisbeth Ramirez
about 7 years ago
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41. People Filter Information
- People seek out and pay attention to information and
cues that confirm their beliefs
- People don't seek - or completely ignore! - information that doesn’t
support what they already believe
- People don't seek - or completely ignore! - information that doesn’t
support what they already believe
- Filtering is useful!
- reduces the amount of information we
have to pay attention to at any one time
- but can also lead to making
bad decisions
- but can also lead to making
bad decisions
- reduces the amount of information we
have to pay attention to at any one time
- Don't expect that people will pay attention to the
information/design you are trying to provide
- DON'T MAKE ASSUMPTIONS! What is obvious to the
designer/you may not be obvious to the audience
- Use color, size, animation, video, and sound to draw attention
to what’s important if people are filtering information from
your information/design
- If the information is critical, make that information stand out
10 times more than necessary!
- If the information is critical, make that information stand out
10 times more than necessary!
- Use color, size, animation, video, and sound to draw attention
to what’s important if people are filtering information from
your information/design
- DON'T MAKE ASSUMPTIONS! What is obvious to the
designer/you may not be obvious to the audience
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