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5576224
MERCHANDISING
Description
MAPA MENTAL
No tags specified
ale
mary
janeth
Mind Map by
MOISES ISAAC SEGURA ARIAS
, updated more than 1 year ago
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Created by
MOISES ISAAC SEGURA ARIAS
over 8 years ago
19
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Resource summary
MERCHANDISING
CONJUNTO DE TÉCNICAS, USADAS PARA PROMOVER UNA COMPRA
DECORACIÓN INTERNA Y EXTERNAACORDE AL TEMA DEL ESTABLECIMNIENTO
MARQUETING OLFATIVO
POTENCIA DE LOS SENTIDOS
TACTO 1% - OÍDO 2% - VISTA 5% - GUSTO 15% - OLFATO 35%
AROMAS PARA AMBIENTAR
ROPA VAINILLA
FARMACIA
DECORACIÓN
TIENDA INFANTIL
VINOTECA
COMIDA RÁPIDA
BRICOLAJE
ZAPATO
¿POR QUÉ MARQUETING OLFATIVO?
EL OLFATO ES UN SENTIDO ACTIVO Y ALERTA LAS 24 HORAS DEL DÍA Y LOS 365 DÍAS DEL AÑO
RECORDAMOS HATA 1000 AROMAS
EXPLOTA NUESTOS SENTIDOS
Media attachments
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02a61bdd-460d-4349-b587-6825334ce8e2 (image/jpg)
9f357248-ee4c-4565-8792-c917e35f2feb (image/jpg)
9a0148b8-a4d4-4bd3-8043-de54f1a43c56 (image/jpg)
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76b78785-4bcc-4580-a72e-8cdaae5b9447 (image/jpg)
80639ada-cc41-44bd-8aa7-4fea927ff548 (image/jpg)
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