Speakers' Brains and Listeners' Brains Sync Up During Communication

Speakers' Brains and Listeners' Brains Sync Up During Communication

Annotations:

• Weinschenk, S., PH.D. (2011). 100 Things Every Designer Needs to Know About People [Kindle]. pg. 156

Attachments:

• Brain Sync and How to Apply This to Design

1. Speaker speaking a foreign language that the listener doesn't understand doesn't produce a synced braing

   Annotations:

   • Weinschenk, S., PH.D. (2011). 100 Things Every Designer Needs to Know About People [Kindle].pg. 156
2. People who listen to someone else talk, the brain begins to mirror both the speaker and listener.

   Annotations:

   • Weinschenk, S., PH.D. (2011). 100 Things Every Designer Needs to Know About People [Kindle]. pg. 156
3. Prediction and anticipation were active. The more active they were, the more successful the communication.

   Annotations:

   • Weinschenk, S., PH.D. (2011). 100 Things Every Designer Needs to Know About People [Kindle]. pg. 156
4. The parts of the brain that control social interaction were also synced. This included the parts in processing social information crucial for successful communication.

   Annotations:

   • Weinschenk, S., PH.D. (2011). 100 Things Every Designer Needs to Know About People [Kindle]. pg. 156
   1. Gives the listener the capacity to discern the beliefs, desires, and goals of others

      Annotations:

      • Weinschenk, S., PH.D. (2011). 100 Things Every Designer Needs to Know About People [Kindle]. pg. 156
5. The more the brain was synced up, the more the listener understood the ideas and message from the speaker.

   Annotations:

   • Weinschenk, S., PH.D. (2011). 100 Things Every Designer Needs to Know About People [Kindle]. pg. 156