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GiGi- Marketing Campaign to Raise Awareness of GiGi
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Flowchart on GiGi- Marketing Campaign to Raise Awareness of GiGi, created by Georgina H-D on 07/01/2017.
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Georgina H-D
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Georgina H-D
over 7 years ago
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Raising Awareness of GiGi
89624f06-79b6-45c2-b072-df532210975f.JPG (image/JPG)
Used GiGi's website to promote the release of her debut album
1ffc2528-6c14-49d7-a23a-478d91d26f02.JPG (image/JPG)
Used GiGi's social medias pages such as Twitter to announce the release of her debut music video
Raised awareness of GiGi as an individual not only a 'star' through a Behind The Scenes video contain bloopers and outtakes.
A key way of raising awareness of GiGi was through her tour poster.
4171cba5-1d91-4823-9946-da3af4c42903.JPG (image/JPG)
Used GiGi's Instagram to reach and connect with her target audience.
f5874d04-a068-48b8-aab1-7ee697152bd3.JPG (image/JPG)
d67586bb-1cd6-40e3-a5bc-6864aa180933.JPG (image/JPG)
ff9abcbe-3b21-4efe-a5a8-f2d229a5ea03.JPG (image/JPG)
We also used the website as the main hub of the marketing campaign.
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