251150
| Question | Answer |
| What are business aims/goals? | The long-term and short-term objectives that the business would like to meet in the future |
| Examples of business aims/goals | Increase market share/ Reduce costs/ Reduce delivery times/ Improve the way the organisation is managed/ Improve security of stored data/ Improve customer relationship |
| What is an ICT strategy? | An ICT strategy is how the business will best achieve its aims/goals using ICT reources |
| What would be the ICT strategy for increasing market share? | Introduce an e-commerce site/ Use database marketing to target customers more efficiently/ Use social networking sites such as facebook and twitter to reach more people |
| What would be the ICT strategy for reducing costs? | Introduce teleworking and hotdesking to reduce the amount of office space/ Automating back-office systems such as stock control/ Introduce automatic data entry techniques |
| What would be the ICT strategy for increasing reducing delivery time? | Introduce automated stock control systems so that stock does not run out/ Introduce order tracking systems to allow customers to see progress of their order/ Introduce own delivery service |
| What would be the ICT strategy for improving the way the organisation is managed? | Introduce Management Information Sytems/ Introduce Project Management Systems/ Introduce Decision Support Systems |
| What would be the ICT strategy for improving security of stored data? | Introduce a backup and recovery system/ Introduce use of on-line backup/ Provide training on security issues such as hacking and viruses/ Introduce procedures for entering data/ Introduce guidelines on using and changing passwords/ Introduce access levels for staff |
| What would be the ICT strategy for improving customer relationship? | Introduce a customer relationship management system/ Improving ordering and delivery systems |
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