Define creative thinking.

Name five(5) things that can possibly build creativity.

Name five(5) things that can possibly destroy creativity.

What are the five(5) business ventures?

What five(5) important steps are there to starting a business?

What six(6) question, relating to the external environment, must an entrepreneur ask before starting a business?

Why must environment factors be included?

Which seven(7) environmental aspects must be taken into consideration?

How can business opportunities be identified? (3x1)

What are the five(5) steps in identifying a business opportunity.

What is a SWOT analysis?

What does SWOT stand for?

Name two(2) examples of Strengths that can be found when performing a SWOT analysis.

Name two(2) examples of Weaknesses that can be found when performing a SWOT analysis.

What is analysed when strengths and weaknesses are analysed?
Name five(5).

Name two(2) examples of Opportunities that can be found when performing a SWOT analysis.

Name two(2) examples of Threats that can be found when performing a SWOT analysis.

What is analysed when opportunities and threats are analysed? Name three(3).

What is Market research used for? (4x1)

Name resources that can be used during the market research process.

What are the seven(7) steps to be followed in a market research process?

Which factors should be taken into consideration when doing market research to determine target market? Name five(5).

Name four(4) advantages of a SWOT analysis.

What are the three(3) things to keep in mind when performing a SWOT analysis?

What are the components of a business plan?

Which six(6) details belong on the cover page?

What is in the content page
(index)?

What is the purpose of the summary?

What are the three(3)components of the description of the business?

What is the vision of the business?

What is the mission of the business?

What are the goals of the business?

Name the three(3) types of goals. (3x2)

What does the structure of the business entail? (5x1)

What must be included in the Product or Service section if the business is selling a product? (3x1)

Name the four(4) types of products.

What is a convenience good? Explain and provide a reason.

What is a select/shopping good? Explain and provide a reason.

What is a speciality good? Explain and provide a reason.

What is a industrial good? Explain and provide a reason.

What must be included in the Product or Service section if the business is selling a service? (4x1)

What is a personal service? Give an example.

What is a commercial service?

What are the eight P’s of the marketing mix?

What does the process element of the marketing mix include? (6x1)

How does the physical environment element function in the marketing mix? (4x1)

Why are the people or personnel important in the sales and marketing process?

Which question should be asked before one advertises?

What are the characteristics of a good advertisement?

Name six mediums of advertising and include an example.

Name four(4) advertisement techniques.

What is the difference between an advertisement and a promotion.

What is the difference between advertising and publicity?

What is meant by place?

Name five(5) ways in which products can be distributed.

What is meant with direct selling in terms of distributed?

What is meant with door to door selling in terms of distributed?

What is meant with mail order in terms of distributed?

What is meant with telephone selling in terms of distributed?

What is meant with internet sales in terms of distributed?

Name five(5) channels of distribution

How are prices determined?

Name three(3) pricing strategies that can be used by businesses?

Explain for two(2) marks what is the Introductory Price dealing.

Explain for three(3) marks what is the Penetration Pricing.

Explain for one marks what is the Psychological Pricing.

What is a discount?

What are the four types of discounts?

Explain what is a Quantity Discount.

Explain what is a Cash discounts.

Explain what is a Trade Discounts

Explain what is a Sales Price Discounts.

What are the four questions entrepreneurs need to ask when designing a new product?

What must be taken into consideration when designing the packaging?