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Mind Map
by
Gabriela Alcantara
, created
more than 1 year ago
This mind map presents how to build a business relationshipç
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ventas
business relationship
transaction
Created by
Gabriela Alcantara
over 9 years ago
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3838157
mind_map
2016-07-22T00:31:45Z
Business Relationship
Between buyers and sellers
Single time transaction
A years relationship
Multiple sales
Relationship Spectrum
Transaction Based
Short Term
Focus
Sales and Price
Low interest in other
Low trust
Low commitment
Single Transaction
Relationship Based
Long term
Mutual Win Focus
High interest in other
High trust
High commitment
Multiple transaction over time
How to Build it?
Awareness
Identify and qualify
Potential providers and prospects
Exploration
Explore costs and benefits of partnering
Fit between needs and capabilities
Expansion
Relationship becomes deeper
More frequent exchanges
Commitment
Share goals, interests and info
Achieve mutually beneficial gains
Disolution
May or not May happen
Because of
Performance problems
Changes in needs
Changes in circunstances
Others
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3838157
mind_map
2016-07-22T00:31:45Z
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